What's a CRS?

 




The Certified Residential Specialist (CRS) is the highest Designation awarded to sales associates in the residential sales field. The CRS Designation recognizes professional accomplishments in both experience and education.

 

A Certified Residential Specialist is a REALTOR® who has earned certification from the Council of Residential Specialists by completing a rigorous course of advanced training, and by meeting significant experience requirements.

 

Since 1977 the Council of Residential Specialists has been conferring the CRS Designation on agents who meet its stringent requirements. Currently, there are more than 34,000 active CRS Designees.

 

Clients and customers need to know that the CRS Designation makes a difference and that there is a big difference between a sales associate who holds the designation versus other agents. The Designation is a marketing edge for the following reasons:

 

Advanced training, experience, and nationwide access to a network of resources is what makes a CRS different than other agents and is the preferred choice in residential real estate sales.

 Why should you choose a

Certified Residential Specialist?

 

These days, it´s faster, more complex and more competitive in every way.

 

Homebuyers shop the Internet.  Offers arrive by cellular phone.  And on-line mortgage companies make it possible to obtain pre-approved financing right in the privacy of your own living room.

 

In this supercharged market place, you need more than just a REALTOR®.  You need a professional with the unique training and know-how to create opportunities, identify potential pitfalls up front, and make your home buying or selling experience an unqualified success.

 

You need a Certified Residential Specialist.

 

5 Reasons to Work with the Top 5%

 

Just 5% of all REALTORS® in the U.S. can call themselves Certified Residential Specialists.  That´s because just one in 20 has the extensive experience, the unique commitment and the hours of advanced training necessary to call themselves a Certified Residential Specialist.

 

Yet, despite all the extra expertise you get, a Certified Residential Specialist doesn´t cost any more than any other REALTOR®.  In fact, the skills and know-how you get with a Certified Residential Specialist may actually save you time and money.

 

And that´s just the beginning.  Here are some of the other reasons you should consider hiring a Certified Residential Specialist when you buy or sell a home.

 

1.     A Mix of Experience & Sales

 

A hallmark of Certified Residential Specialists isn´t just the advanced training and education they receive.  Just as important is the marketplace expertise they bring to the sale or purchase of your home.  To earn the Certified Residential Specialist Designation, every REALTOR® must have a significant mix of experience and number of real estate transactions.

 

These strict requirements are your assurance that your Certified Residential Specialist is able to apply his or her education in the real world, giving you the knowledgeable, skilled service you expect.

 

2.    The Highest Standard of Ethics

 

Ethics aren´t just important in a REALTOR®.  They´re essential.  That´s why every Certified Residential Specialist is required to maintain membership in the NATIONAL ASSOCIATION OF REALTORS® and to abide by its strict Code of Ethics.  That means, when you work with a Certified Residential Specialist, you can rest assured you´re dealing with a trained real estate expert who will treat you fairly and professionally every step of the way.

 

3.    A Focus on Home Buying & Selling

 

Whether you´re looking to buy or sell a home, you face many risks along the way.  Financial risks, legal risks, even the risk that a home purchase or sale will fall through.  A Certified Residential Specialist is trained to minimize those risks.

 

With that in mind, a Certified Residential Specialist is guaranteed to bring you the benefits of their significant experience and variety of successful real estate transactions.  That expertise, combined with advanced education in areas like finance, technology and marketing, lets you know that your Certified Residential specialist is able to make your home purchase or sale a success in every way.

 

4.    Technological Expertise

 

Technology is changing the face of real estate.  Computers, the Internet, mobile communications ? each has helped make the market more efficient, and at the same time more daunting.  More than ever, the success of your home purchase or sale depends on the ability of your REALTOR® to harness that technology, and make it work for you.

 

For that reason, the training required of your Certified Residential Specialist focuses extensively on technology and its effect on the real estate business.  You can count on a Certified Residential Specialist not just to understand technology, but to use it to make your home purchase or sale a worry-free experience.

 

5.    An Ability to Maximize Profits & Minimize Costs

 

Buying a home isn´t simply about paying the lowest price.  And selling a home isn´t just about getting the money you asked for.  Along the way, there are fees, taxes and numerous other costs that can impact the bottom line of your home purchase or sale.

 

A Certified Residential Specialist is trained specifically to help you understand the marketplace, negotiate successfully on your behalf and get a clear picture of a proposed transaction.  The result is a more rewarding experience, whether you´re buying or selling, or both.

 

You need a Certified Residential Specialist

 

A rare combination of experience and education makes a Certified Residential Specialist more than just another real estate agent.  But it´s the ability of this professional to make a real difference in the purchase or sale of your home that makes Certified Residential Specialists among the best in the business.  Discover the difference for yourself.  And discover how enjoyable and successful a real estate relationship can be.